An organization must have the ability to examine and make changes based on internal and external environmental factors that affect its performance the use of tools to analyze these environmental factors is the key to a successful organization. Environmental analysis is a strategic tool it is a process to identify all the external and internal elements, which can affect the organization's performance the analysis entails assessing the level of threat or opportunity the factors might present these evaluations are later translated into the decision-making. Imax: case study for: fiaz merani alexander ho 4/17/16 strategic imax: individual case study introduction to the case and issues identification main issues substitution of environmental analysis swot: internal & external analysis strengths partnerships imax has an incredible amount of increase the.
Imax corporation (imax) shares have faltered somewhat over the past year, lagging the broad momentum of the s& p 500 we do not believe the recent underperformance of the stock reflects the state of affairs or the progress the company is making as it seeks to penetrate new movie-going markets.
Overview 2 21 vmost 3 30 evaluation of the external business environment 5 31 pest analysis 5 32 porter's five (5) forces 6 33 industry life cycle 7 34 key success factors 8 35 competitor analysis 11 36 degree of turbulence 13 37 opportunities & threats 14 40 evaluation of the internal.